We help mobile apps grow through structured paid acquisition — combining campaign management, creative strategy, and UGC production across the platforms that drive installs and revenue.
Most agencies run campaigns. We build acquisition systems. Every channel we manage is backed by a structured testing framework — from audience segmentation and bid strategy to creative rotation and performance analysis. Creative and media work together: performance insights feed directly into briefing, and every asset is designed to move a metric.
App growth requires expertise across multiple platforms, format types, and audience segments. We bring full-stack capability — paid media management, UGC production, and creative strategy — without the overhead or fragmentation of a large agency.
Campaign management across Meta, TikTok, Google UAC, Apple Search Ads, and Snapchat
Creative strategy informed by live campaign performance data
UGC sourcing and production designed for paid acquisition — not just content
Structured A/B testing across hooks, formats, audiences, and messaging angles
Audience architecture, segmentation, and lookalike strategy
Reporting tied to the events that matter — installs, trials, subscriptions, ROAS
We've built paid acquisition systems across a range of app verticals — each with different conversion dynamics, creative demands, and platform preferences.

Full UA ownership for a subscription video app across Apple Search Ads, Meta, TikTok, and Google. Scaled top-performing markets and delivered consistent YoY growth over 12 months.

Launched UGC-led paid acquisition for a privacy app across Meta and TikTok. Validated the UGC format as the primary acquisition driver and identified the top-performing creative angles within the first campaign cycle.
“Anastasia quickly dived into our situation and prepared step-by-step recommendations for improving our ASO and ASA strategy, which brought great results! Great communication and support throughout.”
No long proposals. No fluff. Tell us about your app and what you've tried — we'll tell you exactly how we'd approach it.