WHAT YOU ACTUALLY GET
Here's what's inside — actually
PDFPaid Marketing Strategy Guide
DOCCreative Brief Templates
PDFViral Hook Formulas
XLSXCreative Testing Tracker
XLSXCampaign Structure Framework
The exact campaign structures, creative testing systems, and decision frameworks used across real subscription and digital product campaigns — packaged so you can run paid acquisition properly from day one.
Wasting budget on guesswork
You're spending on ads but every test feels random. No clear logic behind what to launch, scale, or kill.
Drowning in metrics, missing the signal
CPA, ROAS, LTV, retention — you see the numbers but don't have a framework for what actually matters at your stage.
No repeatable creative system
You launch ads when inspiration hits — not as part of a process. Every campaign feels like starting from zero.
Most teams waste 30–50% of early ad spend on avoidable mistakes.
Not because the product is bad. Not because ads don't work.
Because there's no system behind the campaigns.
No testing logic defined before launch
→ Teams run creatives without a hypothesis. Every result is a guess.
Spend fragmented across too many ad sets
→ No single ad set gets enough data to exit the learning phase.
Creative decisions made on gut feel
→ No framework for when to kill, hold, or scale a creative.
Briefs that leave everything to interpretation
→ Creators produce assets that look good but don't convert.
No naming conventions or structure
→ Campaigns become unreadable. Optimization becomes impossible.
The complete foundation before you spend a single dollar. Campaign objectives, budget logic, audience strategy, platform selection, scaling frameworks — for both digital product sales and subscription models.
Separate templates for UGC creators, designers, and influencer partners. Fill-in-the-blank format — brief your first creator in 20 minutes.
How to set up Meta and TikTok campaigns properly from day one. Naming conventions, ad set structure, and budget allocation logic.
Know what to scale and what to kill at a glance. Track hooks, angles, formats, and performance week by week.
9 proven hook structures with fill-in-the-blank examples. Covers problem, contrarian, result, curiosity, direct address, price shock, before/after, tutorial, and social proof formats.
WHAT YOU ACTUALLY GET
THE SYSTEM IN ACTION
Real campaign data from active accounts. Campaign names blurred for confidentiality.
MULTI-MARKET CAMPAIGNS
Real campaign data across 12 European markets. Names blurred for confidentiality.
I'm Anastasiia. I've spent 5+ years running paid acquisition for mobile apps, SaaS products, and subscription businesses — not writing about it.
The frameworks in this kit come directly from campaigns I've managed:
This isn't a course. It's the operating system I use inside real accounts.
“I love the paid marketing starter kit. It's really tactical and gives you a good start. Really impressed. I got another ebook a few days ago that was more expensive but not even close to the value that's in your starter kit.”
Most teams burn through their first $3–5K figuring out what any experienced media buyer already knows. This kit is that knowledge — without the agency retainer.
Instant access. No subscription. Yours to keep.
Build Your Paid Marketing System →Drop your email and we'll send you the campaign foundation chapter + the full metrics tables for digital product sales and subscription products.
Or if you need hands-on help → Book a strategy call